Why Video Marketing Matters More Than Ever

By 2022, over 80% of all content creation will be with video. And over 50% of consumers say they want to see more video content from their favorite brands and companies. In fact, by the end of 2019, over 80% of all web traffic was for video content. These numbers show a defining trend for the future of search and online commerce. Users are more engaged in a video than just a written word. Retention is higher, actions are made more quickly, and target audiences return for more.

 During the 2020 Pandemic, our society found themselves stuck at home, consuming online content more than ever before. And now as we begin to reopen our doors and move back into our worlds, video content will be an even more pivotal tool for companies, online stores, agencies, and businesses to help reach back out and grab the attention of their target customer.

Commercial Video Creation from Start to Finish

#1 The Story

 The most important aspect of any video is its story. What is it that you are trying to say? What do you want to relay to your users? Kpictures understands how to help you craft that message in a way that will captivate and retain your audience. We will work with you to hone your story and keep it concise and focused on the video.

 #2 Production

 The production of any marketing video needs to be thought out, planned, and executed with proper time and budget in mind. We have an experienced crew that knows how to work on any size budget or timeline and are accustomed to working with corporations, agencies, and small businesses.

 #3 Post Production

 All video creation ends with editing and color correction. Raw video is imported into our software systems to cut, color, stylize, and add messaging for the final video. We have the tools and experience to correctly and effectively post-produce your marketing video for success.

 Video marketing is here to stay. And your company needs to begin building a video marketing library for search and user retention. Although commercial video takes time, money, and other resources, Kpictures can guide you through all the necessary steps needed to get your video marketing campaign off and running.

Let us help tell your story and market your success.